Love is serious company. These business owners explain why.
The search that is eternal Mr. or Ms. Right is definitely big company, but a lot more of that company is going online. Almost 6% associated with the web’s users presently work with a dating application, based on the research firm GlobalWebIndex, and that’s amounted to an approximately $2.2 billion market that is worldwide.
Yet lucrative markets breed intense competition. More dating apps hit each year, catering to more and more groups that are niche. Nowadays there are services that are dating farmers, for Christians, and also for leisure medication users. Individuals are ruined for option, and therefore means dating apps must find approaches to be noticed through the crush of solutions guaranteeing an easier approach to love.
The League CEO Amanda Bradford, and Coffee Meets Bagel COO Dawoon Kang to find out what it takes to succeed, we spoke with three Stanford GSB alumnae who founded their own dating apps: Kickoff COO Alanna Phelan. (more…)